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Success is a Choice

Dec 8, 2017

Chad R. Allen serves as the editorial director for Baker Books, a division of Baker Publishing Group. He is also a writer, editor, speaker, entrepreneur, and creativity coach. Chad is also the creator of Book Proposal Academy, which is an online course that shows you how to build a compelling book proposal so that you can get your book out of your head and into the world. He and his family live in Grand Rapids, Michigan.

In today’s episode, we discuss:

  • What to do if you want to write a book
  • The process of publishing the NBA on TNT's Ernie Johnson's new book
  • Whether traditional or self-publishing is right for you
  • How to build a platform and market yourself and your future book

Twitter: @chadrallen


Company website:

My blog and homepage:

Book Proposal Academy:

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Deep Work: Rules for Focused Success in a Distracted Rule by Cal Newport

Do Your Art: A Manifesto on Rejecting Apathy to Bring Your Best to the World by Chad R. Allen

Unscripted: The Unpredictable Moments That Make Life Extraordinary by Ernie Johnson

Chad recommends WordPress and EverNote as productivity tools.

Today's podcast is brought to you by audible - get a FREE audiobook download and 30-day free trial at Over 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player. Chad played a big part in Ernie Johnson's New York Times Best-Selling book "Unscripted: The Unpredictable Moments That Make Life Extraordinary" and you can download this for free from our friends at Audible.