Jim Carr is the president of the National Association of Intercollegiate Athletics (NAIA). The NAIA provides opportunities for more than 65,000 student-athletes to play sports at the collegiate level. The NAIA is headquartered in Kansas City. The men's basketball tournament is the longest running basketball tournament in the nation. Under Carr's leadership, the NAIA has grown a great deal and has been at the forefront of innovative programs such as the "Champions of Character" and the "Return on Athletics".
Carr joined the NAIA in July 1998 as Managing Director and General Counsel and was promoted to Chief Operating Officer, while retaining the title of General Counsel, in 2000. In September 2006, Carr became the seventh President and Chief Executive Officer of the NAIA. He is a graduate of Millsaps College, has an M.S. in sports management from the University of Massachusetts, Amherst and a J.D. from Duke University. He serves on various boards and councils, including USA Basketball, the Kansas City Life, Baptist Trinity Lutheran Foundation, the Police Athletic League of Kansas City, Missouri Bank and Trust and the Downtown Council of Kansas City.