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Success is a Choice


Aug 6, 2023

Yesterday Ed DeCosta passed away and so we decided to re-release our interview with him from five years ago. Not only was he an expert when it came to business and sales, but he was a friend to many. When I went through the John Maxwell Leadership certification program, he was the faculty member in charge of teaching us how to sell. His insights were different (and better) than I'd ever heard before. He was always kind and gave me time as I was starting out as an entrepreneur. Ed will be missed and this interview is worth listening to. R.I.P. Ed.

The original show notes are below ...

Ed DeCosta is one of the most engaging executive coaches and thought leaders of our time. He delivers results with companies of all sizes, from high tech start-ups to Fortune 500 corporations. Ed is a dynamic global speaker, who has shared the stage with the likes of John Maxwell, Darren Hardy, Christian Simpson, Les Brown, Nick Vujicic and others. He is an acclaimed author of books focused on personal and professional development, including ASCEND and Release Your Superhero. Ed has impacted countless lives as the developer and publisher of Ascend on Demand, an online personal development training program with users from around the globe. He is a force on social media with hundreds of thousands of followers on Twitter, Facebook, LinkedIn and Instagram. Like clockwork, Ed publishes a long-standing weekly coaching blog, and also hosts a weekly YouTube show called “Get Edified.” He has worked with best-selling author and leadership guru John C. Maxwell, and served as one of a select few international faculty members in the Maxwell Leadership Development Program. Ed is also an ICF certified professional coach.

In today’s episode, we discuss:

  • Having a better presence on social media, especially Linkedin
  • How we are all salespeople regardless of our job or position
  • Strategies to be more effective in selling anything
  • Why you MUST pay attention to your Linkedin profile above all else

Resources, Books, and Links 

Check out Ed’s YouTube channel and get EDified by clicking here.

Get My Daily EDge for free. It is a productivity tool that is based on the 7 habits.

“No one ever lost a sale by listening. The best communicators are listeners.” (Ed Decosta)

“Seek first to understand, then to be understood.” (Stephen Covey)

Some of the books that Ed DeCosta has authored includes …

Recommended Books …

Ed was one of the 5 Faculty Teaching Mentors that I had when I went through the John Maxwell leadership coaching certification. He is the first faculty member that I interviewed but I have interviewed some fellow John Maxwell Team members. You can listen to their interviews below …


Each week, the Success is a Choice podcasting network brings you leadership expert Jamy Bechler and guest experts who provide valuable insights, tips, and guidance on how to maximize your potential, build a stronger culture, develop good leadership, create a healthy vision, optimize results, and inspire those around you.

Please follow Jamy on Twitter @CoachBechler for positive insights and tips on leadership, success, culture, and teamwork.

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The Success is a Choice podcast network is made possible by TheLeadershipPlaybook.com. Great teams have great teammates and everyone can be a person of influence. Whether you're a coach, athletic director, or athlete, you can benefit from this program and now you can get 25% off the price when you use the coupon code CHOICE at checkout. Build a stronger culture today with better teammates and more positive leaders. 

If you like motivational quotes, excerpts, or thoughts, then you'll want to check out Jamy Bechler's book "The Coach's Bulletin Board" as it has more than 1,000 positive insights to help you (and those around you) get motivated and inspired. Visit JamyBechler.com/BulletinBoardBook.

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Thanks again for listening and remember that “Success is a choice. What choice will you make today?”

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Jamy Bechler is the author of five books including "The Captain" and "The Bus Trip", host of the "Success is a Choice Podcast", professional speaker, and trains organizations on creating championship cultures. He previously spent 20 years as a college basketball coach and administrator.  TheLeadershipPlaybook.com is Bechler's online program that helps athletes become better teammates and more positive leaders while strengthening a team's culture. As a certified John Maxwell leadership coach, Bechler has worked with businesses and teams, including the NBA. Follow him on Twitter at @CoachBechler. To connect with him via email or find out about his services, please contact speaking@CoachBechler.com. You can also subscribe to his insights on success and leadership by visiting JamyBechler.com/newsletter.